GlobalMediaMinds

Landing Page Selling Micro-sites

Millions of web retailers today spend billions in online advertising clicks to deliver traffic to their home pages. While this broad strategy may have worked for some in the past, with the constantly-increasing cost of online advertising, ecommerce providers and their digital agencies have to be more strategic than simply driving traffic to the home page.

If you're looking for ways of maximizing your online sales of a specific product or set of products, building leads for your business, or getting more value from your existing customer base, then you should consider having Global Interactive develop a custom-tailored landing page style micro-site.

Advantages of a Custom Micro-site

• A landing page micro-site is hosted separately from your corporate domain
• A specialized site design can sell a single product or service as effectively and efficiently as possible
• A simpler site is a more efficient means of capturing a customer with a sale than your online store
• It can act like a virtual call center that can offer upsells or cross-sell opportunities after the initial sale is captured
• Micro-sites are a proven method of maximizing conversions and boosting the average ticket amount per sale
• It can link to your existing website, thereby increasing your corporate domain's organic page rank